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: She was featured on leading Australian podcasts and news outlets like SBS The Feed , It’s A Lot with Abbie Chatfield , and News.com.au .

| Platform | Primary Content Type | Posting Frequency | Key Metric | |----------|----------------------|------------------|-------------| | | Fast-cut DITL, recipe tutorials, fitness myths debunked | 5–7x/week | Views (200k–1M+) | | Instagram | High-quality carousels (workout splits, meal ideas), Reels, Stories (daily) | 1 feed post/day + 10–15 stories | Engagement rate (~6–8%) | | YouTube | Vlog-style (15–25 min): full week of eating, training, work life | 1x/week | Watch time (300k+ avg) | | EHP Labs / Omni Heat channels | Product demos, sale announcements, athlete takeovers | 2–3x/week (brand accounts) | Click-through rate |